Play launches Playfit Dial and Playfit XL smartwatches in India: Pricing and other details – CRN

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Working tirelessly to strengthen India’s new era wearable and audible ecosystem, Play, an emerging local brand of smart, durable and cutting-edge electronic gadgets, is gearing up to launch two new smartwatches in the extension of its already impressive product portfolio. The latest edition of “made-in-India” smartwatches, Playfit Dial and Playfit XL, perfectly matches the brand’s vision of equipping Indian consumers with technologically advanced gadgets at extremely competitive prices.

Playfit Dial and Playfit XL incorporate remarkable elements and present unparalleled features. These include a larger and sharper display, multiple sport modes, heart rate watchdog, fitness supervisor, sleep tracker, blood oxygen monitor, allowing users to monitor and to improvise their health and fitness regimen. Moreover, PLAYFIT DIAL, as the name suggests, has remarkable BlueTooth calling attribute, In-Plane Switching Screen (IPS) and bigger screen for enhanced visual stimulations. Both smartwatch models come with multiple customizable, cloud-hosted watch faces so users can customize their personal style to suit their mood and the day.

Users can also track their fitness progress through a detailed health report and performance measurement on the locally developed PLAYFIT app available through the Android and iOS store. Moreover, the PLAYFIT app offers an unparalleled advantage of upgrading the mobile phone and also upgrading to another PLAY device without losing previous historical fitness data. The same application can be used on all models of the brand’s smart bracelets.

Consumers can purchase these watches through the official PLAY website and major e-commerce platforms from 15 Feb 22 and start at INR 2999.

Speaking on the occasion, Hamish Patel, Chief Product Officer at PLAY, said: “Since its inception, PLAY has strived to deliver a portable, audible high-octane device experience to our customers across the modern era. Our products meet consumer requirements and demands with exciting and modern design and also complement customer demands for latest and smart features at extremely competitive prices. The Ministry of Finance launched a massive “Make in India wearable” mission with Budget 22 and we wanted to trust this movement and we wanted our consumers to benefit from the largesse of the Indian government. Although the incentives are yet to be launched with the new fiscal year, we have seen fit to return the favor with immediate effect through the latest and innovative product range designed and manufactured in India.

Over the past 2 months, after the launch of PLAYFIT SLIM & PLAYFIT STRENGTH, we have received immeasurable love for the category from our consumers. Being able to design and manufacture the products in India gives us the advantage to launch the latest variants in the shortest possible time. Now, in a few months, with more innovations, improved attributes and enhanced technology, we are extremely excited to launch two new wearable devices, PLAYFIT DIAL and PLAYFIT XL. Considering the hectic lifestyle of our consumers and the importance of health, especially in the current circumstances, PLAYFIT smartwatches will play a pivotal role in helping our consumers adopt a healthier lifestyle. Innovating in rugged, stylish and stylish smartwatches is our way of promoting health first. »

Here is a brief overview of PLAFIT DIAL and PLAYFIT XL:


Launched in a gold-colored variant, PLAYFIT DIAL has a deliberately lightweight composite metal design so that it is easier to wear on the wrist. The smartwatch features a 1.75-inch square multi-touch dial, an IPS display that provides a view from all angles even in direct sunlight, and tempered glass that provides adequate strength to withstand daily wear and tear.

With an IP67 rating, PLAYFIT DIAL is resistant to dust, sweat and light rain. Use it while jogging in the drizzle or sweating profusely at the gym, the PLAY smartwatch is your competent ally. Use the smartwatch for step tracking, sleep monitoring or even tracking your heart rate or the now vital, SPO2, blood oxygen levels. Designed to be on for up to 5 days on a full charge, battery life extends up to 15 days for users with moderate call and internet usage. The ultra-fast magnetic charger charges the smartwatch in less than 120 minutes.

Designed for companion convenience, it’s enabled with notification alerts combined with vibration for voice calls, social networking services, messages, emails, and most other activities a consumer does on the go. using his smartphone. PLAYFIT even tracks local city weather and comes with multiple watch faces that give the smartwatch a whole new look every minute, every day. Plus, with powerful Enhanced Bass, Extra Loud (EBEL) speakers, consumers can expect to enjoy their music on the PLAYFIT DIAL.


Available in Steel Gray color, PLAYFIT XL, as the name suggests, comes with a larger than normal 1.69-inch multi-touch display with tempered glass. Designed to last up to 15 days on a full charge, consumers need to connect the device with a magnetic docking station charger, and voila, the smartwatch is up and running in record time.

PLAYFIT XL has an IP68 rating which makes it impervious to dust and any form of liquid. Take it swimming, hiking or hitting the gym, PLAYFIT XL is the perfect companion the consumer has always wanted. Mounted on the larger than normal 1.69″ screen, PLAYFIT XL comes with notification alerts paired with vibration patterns for incoming calls, social media services, messages, emails and local city weather updates. In this way, users can reduce smartphone dependency and focus on the task at hand. One can easily set pedometer, sedentary alerts, sleep monitoring and sleep reminders. In addition, users will be able to control the music playlist, alarm, stopwatch, camera and even find their phone without much work.

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