UAE Becomes First Market For Indian Company Titan

Record sales have made the UAE now the main market for Titan’s watches and fashion accessories after the lockdown, with a recovery in retail sales with several kiosks and stores in the UAE remaining at a low level high 90%.

From opening three Tanishq stores in Dubai to opening 10 exclusive Titan Watches outlets in the United Arab Emirates, expanding its regional footprint, the company has had a busy 12 months.

This success is now celebrated at Expo 2020, where the Indian conglomerate aims to once again take center stage in the global retail and consumer activation space with its bespoke Titan Company Limited retail space. .

With exclusive collections of jewelry and watches to buy, a unique virtual trial experience, the ability to purchase exclusive designs for the Expo and enjoy the distinct look and feel that is synonymous with each brand. , the Titan Company Limited created at Expo 2020 is a must-visit for residents, tourists, and loyal customers of the brand.

Visitors can see the latest collection of Tanishq jewelry, inspired by the symbols of the United Arab Emirates. From the flag of the United Arab Emirates and the iconic falcon to the classic Arabic Dallah, the date palm and the seven shining stars that denote the indestructible bond of the Seven Emirates, these designs translate into a sleek and elegant representation of a strong and progressive nation.

The collection includes over 40 pieces of jewelry spanning a variety of categories including intricate long necklaces, colorful rings, lapel pins for men and women and earrings, minimalist yet distinctive jewelry that could be a thoughtful gift or keepsake. elegant.

One of the highlights of the Titan retail space is the Tanishq virtual fitting room. Here, visitors have the luxury feel of a walk-in closet where they can sit comfortably as they try on hundreds of Tanishq jewelry, take photos and immediately share on social media for an engaging and intuitive experience that never ends. does not require multiple physical tests.

The limited edition unisex Titan Edge watch specially designed to commemorate the fiftieth year of the United Arab Emirates is also on display at Expo 2020.

With the spirit of Union woven into this legacy watch, this perfect keepsake is a prime example of Titan’s timeless craftsmanship and elegant design.

Inspired by regional architecture, with a sapphire crystal cover, a sober and sunray thin dial and minaret-shaped hands, the watch also incorporates the colors of the United Arab Emirates flag and has a falcon, the national bird, engraved on the back.

“Not only is Expo 2020 a great platform to showcase the design prowess, unmatched customer experience and diverse portfolio that have made Titan Watches and Tanishq household names, but this will be the first time. that such a diverse set of consumers will be able to see, touch and smell our products, ”said Kuruvilla Markose, CEO of International Business, Titan Company Limited.

“As a proud Indian brand that has a rich history in the region, what better place to connect with the Indian diaspora and also present our brands to international visitors and get their constructive feedback on our offering,” he added. .

Titan Company Limited’s retail space at Expo 2020 is located at Retail Plaza in the India Pavilion. The compelling story of the company is also told through video content and interactive displays on the third floor of the India Pavilion.

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